Experience
Creative Director / Art Director
Freelance | New York, NY
02.26 – Present
Freelance | New York, NY
02.26 – Present
Partner with agencies, startups, and independent brands on brand identity, pitch development, campaign concepts, social content, and visual systems. Lead hands-on creative from strategy through execution, bringing strong art direction, storytelling, and team collaboration to freelance and project-based work.
Creative Director
Group SJR (A WPP Agency) | New York, NY
09.2021 – 01.2026
Creative Director
Group SJR (A WPP Agency) | New York, NY
09.2021 – 01.2026
Led creative vision across global enterprise accounts, building teams, brand systems, and storytelling platforms for clients including ExxonMobil, Intel, Toyota, IFF, and Vertiv.
• Grew and mentored a multidisciplinary team of designers, motion artists, and creative leads, fostering a culture of craft, curiosity, accountability, and collaboration.
• Architected scalable visual identity systems, design toolkits, and content frameworks used across global regions and channels.
• Directed integrated campaigns and brand experiences spanning digital, editorial, social, film, motion, and long-form content.
• Partnered with strategy, editorial, production, and client leadership from brief through delivery while championing accessibility and inclusive design.
Associate Creative Director
Group SJR (A WPP Agency) | New York, NY
08.2016 – 09.2021
Group SJR (A WPP Agency) | New York, NY
08.2016 – 09.2021
Helped shape the creative culture, design standards, and storytelling frameworks behind SJR’s enterprise work for ExxonMobil, IOC, DAZN, ESPN, and the Ad Council.
• Guided design and motion teams across large-scale storytelling initiatives.
• Developed structured brand systems for scalable, multi-channel content creation.
• Led concept development, campaign frameworks, and new business pitches for major enterprise clients.
VP, Group Art Supervisor
TBWA\WorldHealth | New York, NY
04.2014 – 07.2016
TBWA\WorldHealth | New York, NY
04.2014 – 07.2016
Oversaw visual direction for Merck healthcare campaigns while building a strong, collaborative creative team.
• Led art direction across brand and campaign initiatives, balancing regulatory requirements, creativity, and effectiveness.
• Managed and mentored art directors and designers, elevating team craft and output.
• Contributed to new business pitches and agency growth initiatives.
Senior Art Director
Ogilvy | New York, NY
11. 2006 – 04.2014
Ogilvy | New York, NY
11. 2006 – 04.2014
Led integrated campaigns for Time Warner Cable, Vaseline, Promise, Natrelle, Pfizer, and Thomson Reuters, translating complex ideas into clear creative systems.
• Developed campaign visual languages from concept through full rollout.
• Partnered with copy, strategy, and production teams across print, digital, and video.
Art Director
Tribal Worldwide | New York, NY
01.2005 – 11.2006
Tribal Worldwide | New York, NY
01.2005 – 11.2006
Created digital and integrated campaigns for Jose Cuervo, Dannon, AOL, and Marsh Risk Consulting, leading ideas from concept through execution.
• Built a strong foundation in concept development, visual storytelling, digital design, and brand consistency.
Education
Master of Science, Communications Design
Pratt Institute, Brooklyn, NY
Pratt Institute, Brooklyn, NY
Bachelor of Arts, Graphic Design
University of New Haven, West Haven, CT
University of New Haven, West Haven, CT